All depends on how much. If it's $5 then nothing. It all depends on how much is won.
50k-100k
-------
House
100k-500k
----------
Really nice house
Lots of nice things to go inside it
(big tv, big fridge, nice central air+heating)
Car
500k-1m
--------
Even nicer things for the house
(more TV's + a home gym)
A nice car
(nice sport car)
1m-5m
-------
Even nicer things for the house
(can you say lan room)
An insainly nice car
(can you say Farrai?)
Lots of trips
5m-20m
--------
All the stuff from 1m-5m x2 (one for the US and one for the UK)
Spend 1m on penny stocks to see if I can double/tripple it
20m+
-----
All the stuff from the last one
Buy a company and have fun with it
NoPeace - out

