Error in mysql when executing batch file

Hi, i have a problem with mangos, when i try to execute the mangos db sql file i get an error.
This happens with two of my databases one for 2.0.1 and one for TBC 6114
I am using Navicat for mysql edditing and i have attached a sreen of the error.

Here is the error
[Err] 1406 - Data too long for colim 'name' at row 1
[Msg] Finished - Unsuccessfully

Its easy, you doing to much "characters" at 1 row... you have to make it more (i dont have navicat on this pc..) i post tommorow how you do thet!)